Google Mobile: Google Readying A Data Only, VoIP Handset?
November 18, 2009 Leave a Comment
This is getting more interesting every day. Google is a very smart company making smart decisions time and time again. First with releasing Google Maps, Gmail, Google Voice, Android OS and Google Nav on the Droid. But it may be in Google’s interest in moving forward with a device that is VoIP based since it lost the 700MHz auction, because of the infrastructure Google has already in place for such a device.
Google so far has Google Voice (with Voice Mail), Google Nav, Android OS, Gmail and possibly several other apps or items lined up for such a device. Even though Google does not own spectrum, what could preclude Google from buying carrier companies? They do have the money and love from their shareholders to pull off such a move. Or Google can just lease the networks from the carriers (it happens all the time). A source at the WSJ (via TechCrunch) states: Our source says AT&T is already bidding for the business, and may be willing to sell data to Google, with certain conditions, for $20/month. Also, WSJ reported: (their) sources at AT&T have confirmed that they’ll sell data-only plans to customers who bring in BlackBerry and Windows devices, and strip out the voice plan.
Google’s $750 million acquisition of mobile ad network AdMob also puts an interesting twist into the game. “[The AdMob acquisition] is a recognition that mobile actually represents a whole different set of capabilities to an advertiser,” says Mike Wehrs, president and CEO of the Mobile Marketing Association. “It clearly demonstrates the value of the industry.”
Google is circling the wagons while the mobile wireless industry is trying to figure out what Google’s next move will be and where. While the carriers sit back on their laurels and play the guessing game, Google will make an advance in a very unwanted direction; taking very Dominant position with several free and open platforms in which to launch their (next) industry changing service: Google Mobile







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